PMO X ORIENTEER MAPAZINE TAKEOVER @ SEVENSTORE – OCT 2024

Since their inception, Orienteer Mapazine and Purple Mountain Observatory (PMO) have shared a vision that celebrates the outdoors in all its intricate beauty, translated into designs that merge elegance with simplicity. For the latest chapter, ‘Excavation,’ we brought this vision to life at SEVENSTORE in Liverpool’s Baltic Triangle, a vibrant creative hub and a fitting venue for our long-standing collaboration.

Inspired by the rugged landscapes of Dinorwig Quarry and Parys Mountain, the ‘Excavation’ campaign draws on the history and spirit of exploration, paying homage to adventurers past and present. The night was alive with Papu Raf’s music, drinks from Black Lodge Brewery, and a lively crowd—familiar faces and new ones alike—who joined us in celebrating the AW24 collection.

SEVENSTORE became an immersive experience, with installations downstairs and a takeover of their Activation Box, setting the perfect scene for the evening. To commemorate this collaboration, we launched a limited-edition mapazine, a tribute to Orienteer’s tradition of blending classic OS maps with contemporary design. This special publication encapsulates the spirit of shared exploration that fuels both brands.

Thank you for journeying alongside us—your presence continues to inspire our path forward.